One of the most essential aspects of running a moving business is getting more incoming moving leads. While generating these leads is not easy, it is not impossible, either. If you’re a local moving company, optimizing your website for local searches can help you generate more leads. But you’ll also need to market your business online, so that potential customers will be able to find you. Listed below are some tips for attracting more leads:
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Post press releases highlighting new services and special offers. If you’re a local moving company, write press releases highlighting your new services and offering discounts to repeat customers or referrals. These press releases will create a buzz in your community, and you’ll start getting more local moving leads in no time. By following these tips, you’ll be able to generate more moving leads – and boost your business.
Keyword research. Research keywords that potential customers use to find moving companies in their area. Include these keywords in content on your website to increase the chances of being found by search engines. Putting up a temporary sign in the yard or a business card will also help you gain more exposure. Also, you can fill out a Google My Business profile for local traffic. These reviews can help boost your SEO, which will lead to more sales.
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Consider conferences and trade shows. These are great places to network in the moving industry and meet agents and suppliers in person. Face-to-face meetings will foster trust and business. Moving companies can also exhibit at trade shows. Remember to present yourself professionally, hand out business cards, and follow-up on leads. If you don’t have the time to attend conferences and trade shows, try contacting lead generators to generate moving leads for you. These lead generators offer targeted leads to moving companies and other moving companies.
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Social media is another important marketing tool for moving companies. Although it started as an online place for sharing photos and comments, it has become an important platform for online marketing. Using social media to share updates and posts about your business can help you build a positive image online and increase brand recognition. Furthermore, by providing positive reviews and images, people will trust you and your company, which will improve your reputation with the other agents in the area.
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Realtors are another good source for moving leads. Realtors know more people who are moving than anyone else. If you’re in a real estate industry, make sure to get to know Realtors as well as their clients. If they trust your company, they’ll be more likely to refer you to their clients. One real estate professional in Oklahoma City has a “Becky’s Favorites” list that includes moving companies.
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A moving company can increase its visibility by creating a website that promotes the services it offers. Ensure that the company’s pricing information is not hidden. Make sure to let potential customers know about any discounts or special offers you have. Mid-month and week-end moves can be excellent opportunities for moving companies. Other moving companies might even have a low minimum charge for moves within a city. Pricing information should be prominent on your website or mobile app. If you are transparent about your pricing, more people will contact you and book your services.