You may be wondering how to get more moving leads. The good news is that realtors can be great resources. They know more people who are moving than anyone else. Reach out to realtors and make them aware of the services you offer and why they should use your company. Show them how reliable and professional you are and encourage them to send you new clients. In Oklahoma City, one realtor has a list of vendors referred to her by her clients, “Becky’s Favorites.”
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Asking existing customers and potential clients for referrals can be one of the easiest ways to generate moving leads. You can ask them to refer you to their friends and family or to post pictures or videos of your moving trucks on social media. Then, follow up with these leads as soon as possible. Providing business cards, fridge magnets, and other moving-related products to potential customers is a great way to increase visibility and generate more business. But remember: referrals are the best moving leads.
Join community Facebook groups. Join groups that include the same area as your target market and ask to be added to your list of friends. You never know, your connection may have a need for your services, which will lead to a lead. You can also look for potential leads through your local ice cream shop. Regardless of the way you approach networking, small engagements are key, and these connections will turn into moving leads.
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Make an online presence. The internet is where most potential customers will search for moving companies. Having a good website is one of the best ways to generate leads. Website builders like Marketing 360(r) Websites make it easy for moving companies to have a good online presence. Online consumers are visual, so make use of imagery on your website. Avoid using stock images. Use a hero image to sell your services and promote your company in other places.
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Start a referral program. Offer a discount for referring friends and clients. A referral program is a simple and effective way to get moving leads. There is no need to hire a dedicated marketing and web design team to attract new clients. In the moving industry, getting new leads can be challenging. Fortunately, there are several ways to make lead generation easier. And remember that the more referrals you have, the better.
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Social media: Don’t neglect the social media platform. While it was originally meant for sharing pictures and comments, it has grown into a great online marketing platform. Use social media to establish a good image and brand. Posting good reviews and images on social media sites will help people develop a trusting relationship with your moving company. It will also help you establish credibility and reliability among other agents. This is a proven method for generating moving leads and increasing the number of customers.
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Make sure your website is search engine optimized. Using the right keywords will help potential customers find you and give you a leg up on competitors. In addition to incorporating keywords into your content, you should also use direct mail to promote your business. You can print postcards, brochures, letters, and flyers. To get local traffic, you should list your moving company on the various review websites. A good review from your satisfied customers can increase your SEO.