We’re going to show you an actual client ranking number one in Google Maps
for his main location city, and the exact methodologies used to achieve this result. But first..
āļøGoogle My Maps SEO Checklist for Movers
āŗRanking Organically in Google Maps helps your consistency because you generate your OWN leads
āŗThe top Organic clicks are now in Google Maps. Local SEO is more important than ever for moving companies whether you are in a major metro area, or a smaller city.
If you’ve been following along our email guides (we recommend you do a search and review them to understand this email better), then you will know, everything you do is related to the greater good for your moving company. Here are a few tips inside Google My Business (Maps)
āŗ Reviews: Be sure to get real reviews from people in your service area. Google/gmail knows exactly where these people live, so it’s a great signal to Google they had a wonderful experience vs IPs of fake reviews created offshore.
āŗ Review Replies: Intelligently and respectfully reply to all reviews. Be sure to go into great detail using keywords if their move involved packing, storage, pianos, gun safes, stairs, long distance, local, etc. Without revealing the client’s personal information you can get very specific here and thank them as well recapping the journey.
āŗ Photos and Videos: Upload any/all photos and videos to Google My Business. We recommend renaming all photos and videos before uploading such as “moving company near me LOCATION”, or “local movers LOCATION”, etc. You can also download EXIF data editors which is more hardcore, and a step MoversBoost takes so Google bot knows the GPS coordinates of images to help blanket our clients zip codes.
āŗ Categories: Make sure you don’t just use one category for your moving company. Here are some of the top ones (We recommend adding one at a time, because if you mass add them it could get flagged)
Moving Company
Moving and storage service
Piano Moving Service
Packaging supply store
Moving Supply Store
Storage Facility
Delivery Service
āŗ Service Areas: List your top 20 here
āŗProducts: Can list all your services here along with a photo of it. I.e. can put Long Distance Moves, along with a photo of your truck and a brief description.
āŗServices: List all the main and minor services you offer here. Every single type of move you either have done or happy to do, can put here
āŗ From the Business: Are you a black owned business or woman led, or Latino? There are many options here. Can put online estimates and onsite services too as you can give a rough estimate over the phone (internet), as well as you need to be in-person (onsite) to provide services.
āŗ Description: Max it out, don’t leave many characters left, the more you can add here the better
āŗWebsite: There is a free auto-generated website inside Google Maps. Be sure to “Publish” it, not much else needed here, free citation back to your website hosted by Google
āŗPosts: Create at least 10 posts. Each one should use a different image, a brief description and a link back to your website. MoversBoost strategy is to link to all different webpages a client has using this tactic to help search engines understand they exist, the client targets multiple services, service areas and here is an example. You can do the same as well.
You must have a professional website, which is easy to navigate, has authentic pictures of your team and trucks, a great reputation (reviews), laser targeted landing pages on the website for each service and town, and a fully optimized map listing to achieve this:
The Results? SEO
Ranking in Google Maps For Moving Companies
Google:
Youngstown OH Movers
Our client, Bearded Brothers Moving Group, LLC, has earned the right to be in the top 3 inside Google Maps as they have done everything on their end, such as supplying great photos, videos, solid reviews, a professional website and interactive website, with software and landing pages to have a terrific experience for humans, and the exact metrics search robots need to see for Local SEO in Google Maps for movers.
